In two previous columns, we talked about how quality management attracts Publicity, or PR. Nearly every company is constantly trying to attract the attention of the media. What brings the media to a company’s door? That’s what every public relations man or woman would love to know. For this is what PR people get paid to obtain for their clients.

Quality management is certainly a key motivation in attracting a reporter’s (more…)

Have you ever noticed, when you teach, that the moment you start sharing a personal story with your students, they instantly snap to attention? You understand the value of stories. But some teachers don’t insert many stories into their lessons, because they’re worried that they don’t have gripping stories to tell, or that they aren’t good storytellers. So maybe it’s worth identifying which kinds of stories are effective in mak (more…)

How to Set Up IMAP Protocol Email Accounts on the Thunderbird Email Program

There are some benefits to setting up IMAP email accounts as opposed to POP protocol accounts on your Thunderbird email program or whatever email program you happening to be using such as Outlook. IMAP allows you the versatility of synching your email whether you are sending or receiving via a webmail login such as (more…)